My barber came to me for help crafting a logo for his growing barber empire. The look needed to be vintage americana, with some modern aesthetics.
There were a couple of roadblocks...
He hated all things barber related, liked a limited color palette, oh and I convinced him to change the name of business!
Cratchit Danckut's was the original name, it was based on fictitious character that I felt took away from the message of haircuts. So " Dank Cuts" became the name that we agreed to in the end.
We both agreed that the journey was worth the reward.
Now that the branding is solidified; stationary, clothing, labels, and outdoor signage are coming soon.